TULPA PICTURES
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SMARTBEATS

SMARTBEATS
Digital Campaign Teaser and Social

Roles: Lead Editor, Post Supervisor

Smartbeats by Smartwater is an intersection of Music, Technology, and Wellness.
Partnering Toro Y Moi with Washed Out, Empress Of, Nosaj Thing, and Madeline Kenney,
the artists create 4 ambient soundtracks to aid in meditation, exercise, work, and more.
Taking it further, the music stems get fed into the app, Endel,
where a personalized soundtrack is created daily, just for you.
More about the project here.

Stay tuned for a mini-doc about the music/technology/wellness experiment in September 2019.

Client: Smartwater
Partners: Endel, The Big Quiet
Agency: Anomaly